WITH THE RELEASE OF HIS ONE-OF-A-KIND  “EL MADRILEÑO” THEMED COLLECTION  WITH GLOBAL BRAND BERSHKA.

The prolific Spanish-born artist teamed up with the cutting-edge
fashion house for the BERSHKA X EL MADRILEÑO collection

Boundary-pushing and visionary Spanish artist, C. Tangana, continues his world domination following the release of his indelibly ambitious album “El Madrileño” with the announcement of his BERSHKA X EL MADRILEÑO collaboration. The innovative and ingenious artist joins forces with leading fashion house Bershka to bring to life an exclusive and unique collection that captures the true essence of El Madrileño himself.

With the BERSHKA X EL MADRILEÑO clothing line, both Bershka and C. Tangana seek to further blur the lines between music and fashion. The collection facilitates the continual immersion of fans across the world into the beautiful and wonderfully intricate world that C. Tangana created with his album “El Madrileño.” Much like the album, the collection looks to unite tradition with modernity, sport with elegance, and Spain with Latin America. With garments and accessories inspired by the album, the collection does not discriminate among lovers of fashion and was designed with both male and female silhouettes in mind. Honoring the vision that C. Tangana created with the album, Bershka wanted to highlight the work of Iván Floro, the artist whose aesthetic has created an extension and pathway into the universe of C. Tangana. The collection of garments and accessories will be available as of today at www.bershka.com as well as in select Bershka stores.

Earlier this month, the Spanish artist and musician released his latest hit song “Yate” which was co-produced by C. Tangana with Alizzz and Victor Martinez. Since its publication, the official lyric video has garnered over 1.86 million views on YouTube. Since the release of his album “El Madrileño,” C. Tangana’s star has experienced a meteoric rise due to the immense fanfare and critical acclaim the album has received. Due to the talent and mastery shown in the album, Spanish-born has garnered coveted mentions from some of the industry’s most prestigious media including The New York Times, Billboard Magazine, Associated Press, The New Yorker, and SPIN Magazine in addition to gracing the covers of both Rolling Stone Colombia and Rolling Stone Mexico. “El Madrileño” has amassed over 839,000,000 total streams combined globally.